On December 22 Startable posted its pitch tip number 5.  I find it noteworth because  a promising start up with a gold plated tech entreprenuer that I am working with seems reluctant to dwell on his credentials.  Here is part of the post:

One of the most important, if not THE most important, component of a startup is the team. Venture capitalists will want to know a ton about the people starting the business. This is pretty intuitive, since most VCs invest in ideas before they are real businesses. Thus, the founders/management team ARE the business!

Modesty, I suppose, has its place, and you do not want to sound boastful or egotistical.  Nevertheless, one VC said to me that he looks for some star power on the founding team.  His view is that quality attracts quality.  People want to work with and be associated with "the best."  In his view, it is easier to build a first class team if you start with one or more impressive founders.